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Expert persepectives driving innovation and success in education technology.
Unlocking the Future of Education with AI: An Adobe Research Perspective
Andrew Funke, Account Manager
04-08-2025
I continue to hear educators and administrators seeking ways to enhance student engagement, career readiness, and improve student communication and expression. The biggest emerging technology trend that we all hear day in and day out and that is also transforming the classroom experience is Artificial Intelligence. Given our work with Adobe, I wanted to share their latest thought leadership piece, Creativity with AI in Education 2025 Report, which dives into the transformative impact of AI on education. The report is based on research from 2,801 educators across the US and UK.
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This new report explores the significant role AI plays in fostering creativity, critical thinking, and personal well-being. It also addresses five key questions that are top of mind for today’s education leaders. I will attempt to break down the insights shared in this article and share a few ways resellers can leverage this research to drive meaningful conversations with their customers—and ultimately, introduce Adobe’s innovative AI and creative tools into schools.
1. How Is Creative Generative AI Currently Being Used in Classrooms?
AI is no longer a futuristic concept—it's already being used in classrooms to transform the learning experience. While adoption levels vary, a significant number of students, educators, and administrators are harnessing the power of generative AI tools—whether for lesson planning, grading, homework assignments, or creative content creation!
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In fact, 89% of students are using AI to create content for their coursework. This includes everything from designing graphics for projects to generating written content for essays or presentations. The potential for AI to streamline administrative tasks is also a key benefit, freeing up educators’ time to focus on teaching and personalized support for students.
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For resellers, this presents an opportunity to discuss how Adobe’s AI-powered tools can be integrated into various educational environments – benefiting both students and the back office.
Conversation starters include:
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2. How Does Creative Generative AI Affect Students’ Creativity, Problem-Solving, and Communication Skills?
One of the most exciting aspects of creative generative AI is its ability to enhance students’ creativity and problem-solving skills. AI helps students break through creative blocks, experiment with new ideas, and generate content more quickly. With AI handling the repetitive and time-consuming aspects of a task, students have more room to focus on brainstorming and exploring different solutions.
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The creative process becomes less about overcoming technical hurdles and more about refining ideas, collaborating, and engaging in deeper problem-solving. As the study reveals, the use of AI tools also has a profound effect on students’ communication skills. By creating and sharing their work, students develop confidence in presenting their ideas and communicating their visions to others.
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Resellers can help educators understand the value of these capabilities.
Conversation starters include:
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3. How Does Creative Generative AI Prepare Students for Future Careers?
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The future of work will demand more than just technical knowledge. As industries evolve, creative problem-solving, critical thinking, and effective communication will be key skills that employers look for in candidates. AI is already helping students hone these skills and prepare for the jobs of tomorrow.
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The ability to use AI to enhance creativity and streamline workflows will be a significant advantage in any career. Whether students are pursuing careers in the arts, technology, business, or education, the experience of using AI tools can give them a competitive edge in today’s job market. Creative AI platforms like Adobe's tools offer real-world applications that mirror the tools and workflows used by professionals across industries.
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By introducing Adobe’s AI-driven solutions to schools, resellers are not just selling software—they are providing students with the opportunity to engage in real-world learning experiences that will help them thrive in their careers. ​
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Conversation starters include:
4. How Does Learning with Creative Generative AI Influence Students’ Personal Well-Being and Sense of Purpose?
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The impact of creative learning on students’ personal well-being and sense of purpose should not be underestimated. When students use AI to create and express themselves, they experience a sense of accomplishment and empowerment. AI provides immediate feedback, helping students see results more quickly and giving them a strong sense of progression and achievement.
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Moreover, AI allows students to experiment freely, knowing that they can quickly generate new iterations of their work. This fosters a growth mindset and encourages students to persist through challenges. When students are given the tools to create and innovate, they feel more connected to their learning process, boosting their motivation and sense of purpose.
This aspect of AI integration is a compelling reason for resellers to advocate for its adoption in schools. Not only will Adobe’s tools drive academic success, but they will also help foster a positive, growth-oriented learning environment where students feel empowered to take charge of their education and well-being.
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Conversation starters include:
5. What Are the Barriers to Adoption, and What Opportunities Exist to Enhance Student Access and Holistic Impact?
​Despite the clear benefits of AI in education, there are still barriers to its widespread adoption. These include concerns about access to technology, the safety of the student, the need for professional development for educators, resistance to change from some school systems, and on and on. However, these challenges also present significant opportunities for resellers.
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By addressing the barriers head-on, resellers can position themselves as trusted partners who can guide schools through the process of integrating AI into their classrooms. This includes providing training for teachers on how to effectively use AI tools and demonstrating how AI can be implemented to create a more inclusive and impactful learning environment.
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Adobe already has some great selling tools available, and you can begin using them right now. Check out our information center to review the latest assets.
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Related conversation starters include: ​
The Role of Resellers in Driving Change
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As resellers, you have a unique opportunity to guide schools through the next phase of digital transformation in education. By tapping into Adobe's key sales plays, you can drive growth and foster meaningful relationships with educational institutions. The opportunities are vast—from positioning AI Assistant (AIA) to existing Acrobat users and new customers, to expanding seat counts in white space areas, and driving the migration from Acrobat perpetual licenses (TLP/CLP) to the more flexible VIP model.
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Adobe’s AI-powered creative tools are not just about enhancing creative workflows; they are at the heart of preparing students for the future of work. The integration of AI into Adobe’s suite allows students to unleash their full creative potential, streamline tasks, and focus on deeper problem-solving. By helping schools adopt these AI tools, you’re not just selling software—you’re driving a long-term impact on student success and workforce readiness. Whether it’s leveraging Express to empower non-design students or migrating Creative Cloud Teams (CCT) to Creative Cloud for Education (CCE), the tools you offer are catalysts for change—transforming classrooms into dynamic spaces where creativity, problem-solving, and communication skills thrive.
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Ultimately, these sales plays give resellers the ability to lead conversations that align perfectly with the future of education. By positioning Adobe's AI solutions as the key to unlocking creative potential and preparing students for tomorrow’s careers, you’re helping shape the next generation of thinkers, innovators, and creators. With AI driving the way students learn, create, and engage, the future of education is here—let’s unlock it together. Be the trusted advisor that your clients look to when it comes to emerging tech. Don’t hesitate to get in touch and let’s explore how we can make this transformation happen for your clients and their students.